Active employees represent a golden way for the company to create meaningful marketing. In this article, you will learn how your employees and how to work with employee advocacy can be beneficial.Read More

It’s not always easy to navigate on LinkedIn – this applies to both the “oldies” and “newbies”. Therefore, we provide you with 18 do’s and don’ts, that you can use when strolling around on the professional network, LinkedIn. 1. Personal is “go” If you want to create new valuable connections, it is a good idea to be personal in all...Read More

Do you want to establish professional contacts, participate in your industry’s network or find your next job? In this article, you can learn how to actively make use of your LinkedIn network to create career opportunities. In addition to functioning as a digital CV highlighting your professional knowledge, LinkedIn is also a knowledge bank for the large amount of competences...Read More

Are you working with Social Selling? Or are you considering starting up a Social Selling programme in the sales division? Either way, it might be important to know what Social Selling can do for your organization.Read More

With the right approach, you can convert your connections into leads and position yourself in the consciousness of your connections. In this article, we give you 4 steps to convert your LinkedIn connections into qualified leads.Read More

Everyone is talking about it right now; ‘Employee Advocacy.’ But what is it really? Why should we spend energy on it? And what is the value? You’ll get the answers in this article.Read More

We’ve heard it before and it has also gradually become our mantra here at Digital Works: Companies can no longer survive without their colleagues’ efforts on LinkedIn – we need our colleagues to play an active role in the sharing of content, employer branding, as well as for sales and relationship management.Read More

Social selling is happening now – and it’s not without good reason. Research shows that 57 % of those employed at companies that engage with social media achieve more qualified leads.Read More

Until now LinkedIn’s Social Selling Index (SSI) has only been available to paying customers, but now everyone can have their SSI score calculated free of charge. With this score, you can “take the temperature” of your work with Social Selling.Read More

Sending attachments in LinkedIn messages is no more complicated than it is in any other messaging system, but there are some important differences to be aware of. NB: This article is updated the 12th of june 2017. Start the same way you would with an ordinary LinkedIn message (go to “messaging” and choose the “compose a new message” icon). Type...Read More