Unlocking compliant HCP engagement on LinkedIn

What do we do?

We help pharmaceutical and medtech companies turn LinkedIn into a compliant, high-impact engagement channel for HCPs and Government stakeholders. We have helped organizations in Europe, the US, and Japan achieve their LinkedIn potential.

Additionally, we understand MLR reviews, promotional boundaries, global regulatory frameworks, and internal approval workflows.

Our focus is:
Drive measurable HCP engagement and visibility without increasing compliance risk.

Why focus on approaching HCPs and Government stakeholders through LinkedIn?

The go-to-market landscape has evolved. To engage HCPs and Government stakeholders effectively, pharmaceutical and medtech organizations must combine multiple commercial models. In this environment, with over 8.6 million healthcare professionals on LinkedIn, the opportunity to engage digitally is significant.

But visibility alone is not enough.

Success requires:

  • Strategic positioning
  • Clear governance
  • Internal enablement on how to use LinkedIn effectively and professionally.

That’s where we create commercial impact.

How can we work together?

Executive & Team workshops

Enable commercial, medical and leadership teams to use LinkedIn confidently and compliantly.

LinkedIn strategy & playbook

A practical implementation framework aligned with your compliance and governance setup.

Ongoing subscription program

A structured combination of workshops, co-creation, sparring, and digital support to ensure execution.

We offer both virtual and on-site formats.

Let’s have a short conversation. We’ll share a case similar to your situation and explore how the insights could create value for your organization.

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    Charlotte Knudtzen - Owner of PharmaCamp

    With many years of experience in pharma marketing, Charlotte turns complexity and compliance into clear, actionable strategies. She strengthens companies’ impact through strong positioning, digital communication, and meaningful engagement with key audiences.
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    Nicolai Haeggelin - Founder of Digital Works

    Nicolai Hæggelin brings extensive LinkedIn experience working with Life Sciences organizations across Europe, the US, and Japan.
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    Want to talk?

    Feel free to contact us if you have any questions.

    +45 7370 8555
    info@digitalworks.dk