Social Selling

10 important things on your personal LinkedIn profile

A professional LinkedIn profile should thoroughly express who you are, your skills, competencies, and employment history. In this article, we present you with 10 important things to remember for appearing professional on your personal LinkedIn profile.
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The value of Video Selling

The environment and conditions for salespeople are constantly developing and changing. People and organizations are more geographically spread, and the use of digital remedies highly characterizes work methods – especially the importance of using videos has increased. This includes different video conferencing solutions such as Microsoft Teams, Zoom, and Webex. Due to this, Video Selling has emerged and gained more...
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The value of visible experts within your industry

Many companies wish to have visible experts, also known as thought leaders, present on LinkedIn as this both benefits the company, the employees’ brand, and contributes to better premises for a strong positioning. But how do you become a visible expert? What does it take, and how do you keep nurturing this position? In this article, we present you with...
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HR is the new marketing

Active employees represent a golden way for the company to create meaningful marketing. In this article, you will learn how your employees and how to work with employee advocacy can be beneficial.
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18 do’s and don’ts on LinkedIn

It’s not always easy to navigate on LinkedIn – this applies to both the “oldies” and “newbies”. Therefore, we provide you with 18 do’s and don’ts, that you can use when strolling around on the professional network, LinkedIn. 1. Personal is “go” If you want to create new valuable connections, it is a good idea to be personal in all...
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Strategic use of content for Social Selling

By sharing professional and relevant content on LinkedIn, you can position yourself. If you are a regular reader of our articles, you probably know that Social Selling is a discipline that we care about. In this article, we review the importance of strategic use of content for your Social Selling on LinkedIn. Why share content? If you are to succeed...
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Use your LinkedIn network to advance your career

Do you want to establish professional contacts, participate in your industry’s network or find your next job? In this article, you can learn how to actively make use of your LinkedIn network to create career opportunities. In addition to functioning as a digital CV highlighting your professional knowledge, LinkedIn is also a knowledge bank for the large amount of competences...
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Infographic: Why Social Selling is the key

Are you working with Social Selling? Or are you considering starting up a Social Selling programme in the sales division? Either way, it might be important to know what Social Selling can do for your organization.
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4 steps to generate more leads on LinkedIn

With the right approach, you can convert your connections into leads and position yourself in the consciousness of your connections. In this article, we give you 4 steps to convert your LinkedIn connections into qualified leads.
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The Sales Director’s Guide to LinkedIn

More and more Sales Directors are now working with the concept of Social Selling, but it is certainly not always easy to convert the sales organization to work professionally with a new and different approach to sales.
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