Category

Digital Works
20
May

Make the perfect LinkedIn update from your Company Page

You probably think that it is easy to post something from your LinkedIn Company page – and yes, it is. However, a list with numerous opportunities to edit and adjust your posts exists as well as a list of restrictions that you might not be aware of. In this article, we give you the overview to enable you to make...
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30
Apr

The value of Video Selling

The environment and conditions for salespeople are constantly developing and changing. People and organizations are more geographically spread, and the use of digital remedies highly characterizes work methods – especially the importance of using videos has increased. This includes different video conferencing solutions such as Microsoft Teams, Zoom, and Webex. Due to this, Video Selling has emerged and gained more...
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14
Apr

The value of visible experts within your industry

Many companies wish to have visible experts, also known as thought leaders, present on LinkedIn as this both benefits the company, the employees’ brand, and contributes to better premises for a strong positioning. But how do you become a visible expert? What does it take, and how do you keep nurturing this position? In this article, we present you with...
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16
Mar

The value of the LinkedIn SSI score

One of the questions I am often asked from customers is, “What is the true value of the SSI score?”. The answer to that question is not simple but complex, and thus the basis for this article. However, there is no doubt that the SSI score can be an insightful tool to measure your performance on LinkedIn and give an...
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03
Mar

How to challenge LinkedIn’s algorithms

You have probably experienced that your organic posts do not receive as many views and as much engagement as you would wish. This is most likely because of LinkedIn’s algorithms. The algorithms change constantly and can be a jungle to navigate in. Therefore we, in this article, present you with valuable pieces of advice on how to challenge them.
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25
Feb

Avoid having your emails delivered in spam

Do you experience that your promotional emails get delivered to different spam filters? It can be extremely frustrating if the newsletters that you spend time and energy on does not get delivered directly in the receivers’ inbox. It can be challenging, that email services, such as Gmail, have their own algorithms for identifying and sorting different types of emails. In...
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04
Dec

Top 10 most followed pages on LinkedIn

In this article, we introduce you to the 10 most followed company pages on LinkedIn and try to find the key to their success.
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07
Apr

The LinkedIn Blueprint for Success for your company

LinkedIn is the world’s largest professional network, with more than 277 million users, and counting. More than 3 million companies have established a Company Page, but what is key to consider when establishing a professional presence on LinkedIn for your company?
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03
Mar

LinkedIn plays a major role in your meetings

Today’s requirements for professional meetings in the B2B market are undergoing rapid development. The time that both a potential or existing client has is extremely limited. I plan for my meetings to last approximately 45 minutes (although 60 minutes is often set aside), but by the time we drink coffee and pleasantries are exchanged, time is nearly up. If I...
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