LinkedIn has introduced several new features designed to enhance user experience, streamline advertising, and improve content transparency. Here’s a breakdown of 5 new features to help you navigate its landscape:Read More
LinkedIn is now labelling AI-generated images to improve transparency and avoid misinformation. This move is part of a larger trend, following TikTok’s recent similar actions, and is based on standards from the Coalition for Content Provenance and Authenticity (C2PA).Read More
LinkedIn has launched a new feature called Accelerate, which is an AI-powered tool able to automate the process of creating your ad campaigns. Here’s an overview of how it works: AI builds your campaign: You provide a link to your product or service and some information about your company on LinkedIn. Accelerate then uses its new AI tech to analyse...Read More
If you use artificial intelligence to contribute to content production, especially articles and SEO-optimized content, keep in mind that Google, for example, prioritizes high-quality content. Remember, if your AI-generated content is informative, engaging, and useful, then you’re on the right track. AI is a powerful tool that can enhance the quality of your content. However, it is often a challenge...Read More
LinkedIn has just rolled out a new feature that allows members to send messages directly to Company Pages. This feature allows LinkedIn members to communicate directly with the page admins. This will facilitate inquiries about different aspects of your business, including products, services or job opportunities listed on the page. Considerations for sending messages for Company Pages To make the...Read More
LinkedIn has launched an AI-powered writing tool to help you create a first draft for your post. The AI-powered writing tool will help you create a teaser for a post by transforming your ideas on a specific topic into a first draft. The more details you provide, the better your draft will be. LinkedIn will ask you to brainstorm in...Read More
With the rise of AI and automation, LinkedIn has also been hit by a tsunami of communication that can quickly become painful to look at or receive. “Is Social Selling still relevant in 2023?” is often a question I am asked by management, who continuously must prioritize which sales activities the organization should focus on.Read More
LinkedIn has implemented changes to the algorithm recently, impacting the potential visibility of your posts. To boost your reach, it’s crucial to focus on sharing “knowledge and advice.”Read More
Durante los últimos meses, ChatGPT ha sido motivo de polémica y debate en todo el mundo. Muchos de los debates en las redes y en los medios de comunicación han sido, en mi opinión, oportunidades vs. el miedo a la novedad o simplemente desconocimiento. Me gustaría compartir mis reflexiones con vosotros. ChatGPT debe verse (en mi opinión) como una herramienta...Read More