Category

Social media
16
Mar

LinkedIn news: New Company Page tools

A new year means new LinkedIn Company Page tools. In an effort to help organizations and brands boost their organic promotion efforts and increase engagement with colleagues, LinkedIn is launching some new tools. In total, there are three tools, and they are: “My Company” tab, “Product Pages”, and “Stories”. Read this article and learn more about the new tools and...
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28
Jan

The complete guide for a SoMe-policy

Having a SoMe-policy in your company is a good way to ensure that your employees know how to behave appropriately on the different SoMe channels. In this article, we present you with a guide on designing a SoMe-policy across your channels. What is a SoMe-policy? A SoMe-policy is a set of written guidelines on how an organization and its employees...
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Target audience for linkedin ads
17
Nov

Build the perfect target audience for your ads on LinkedIn

Do you have experience with paid advertisement on LinkedIn? If yes, then you probably know that building the target audience is a key step. You might also know that building your target audience can be complicated and challenging. In this article, we present you with a practical guide on how to build the perfect target audience for your LinkedIn ads....
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04
Sep

The Ultimate LinkedIn Guide

Presently, there are 706+ million professionals on LinkedIn. This means, that the platform is full of possibilities and opportunities both for individuals and companies. Thus, we have gathered the ultimate guide for the professional use of LinkedIn. Explore our articles and get insights into different aspects of LinkedIn that would surely be beneficial for you.
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29
Jul

New functions on LinkedIn 2020

Summer is coming to an end, and you are probably just getting started or going back to work soon. In this regard, you might have missed some of the LinkedIn updates that have been introduced over the last months. In this article, we present you with the newest options and features launched by LinkedIn.  
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15
Jun

8 functions that you probably do not know exists on LinkedIn

There are a ton of different functions available on LinkedIn, of which only a few people know about all of them. For example, do you know how many LinkedIn invitations that you have received but not yet accepted? Or have you considered how to avoid spam from various LinkedIn groups? In this article, we have gathered some of the functions...
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03
Mar

How to challenge LinkedIn’s algorithms

You have probably experienced that your organic posts do not receive as many views and as much engagement as you would wish. This is most likely because of LinkedIn’s algorithms. The algorithms change constantly and can be a jungle to navigate in. Therefore we, in this article, present you with valuable pieces of advice on how to challenge them.
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09
Jan

Video is the future

Do you wonder if it is worth investing time and money in video marketing? YES! In this article, we provide you with several reasons why video should be a part of your future marketing strategy.  In the news feed on social media, video content is everywhere, and it is the content that performs best compared with other types of posts. ...
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04
Dec

Top 10 most followed pages on LinkedIn

In this article, we introduce you to the 10 most followed company pages on LinkedIn and try to find the key to their success.
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