Category

Social media
23
Jul

5 new LinkedIn features

LinkedIn has introduced several new features designed to enhance user experience, streamline advertising, and improve content transparency. Here’s a breakdown of 5 new features to help you navigate its landscape:
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23
Jul

LinkedIn introduces labels for AI-generated images

LinkedIn is now labelling AI-generated images to improve transparency and avoid misinformation. This move is part of a larger trend, following TikTok’s recent similar actions, and is based on standards from the Coalition for Content Provenance and Authenticity (C2PA).
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23
Jul

LinkedIn launches it´s AI-powered ad campaign creator

LinkedIn has launched a new feature called Accelerate, which is an AI-powered tool able to automate the process of creating your ad campaigns. Here’s an overview of how it works: AI builds your campaign: You provide a link to your product or service and some information about your company on LinkedIn. Accelerate then uses its new AI tech to analyse...
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03
May

LinkedIn’s numbers are still growing

LinkedIn continues to consolidate its position as the number one platform for professional networking.  
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22
Nov

LinkedIn introduces messaging for Company Pages

LinkedIn has just rolled out a new feature that allows members to send messages directly to Company Pages. This feature allows LinkedIn members to communicate directly with the page admins. This will facilitate inquiries about different aspects of your business, including products, services or job opportunities listed on the page. Considerations for sending messages for Company Pages To make the...
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26
Sep

LinkedIn’s AI-powered writing tool for posts

LinkedIn has launched an AI-powered writing tool to help you create a first draft for your post. The AI-powered writing tool will help you create a teaser for a post by transforming your ideas on a specific topic into a first draft. The more details you provide, the better your draft will be. LinkedIn will ask you to brainstorm in...
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16
Dec

What is your LinkedIn strategy?

This article explores what you should consider before creating a strategy for your presence on LinkedIn or evaluating your existing strategy. Based on best practices from LinkedIn itself, we have created a to-do list on how to reach your full potential on the platform.
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12
Dec

New feature on LinkedIn: Now you can finally schedule your posts

Do you use LinkedIn as a part of your SoMe strategy? In that case, we have some good news for you. Over the past few months, LinkedIn has been testing a new scheduling feature internally, and soon it will be available to the platform users. Yes, that’s right – soon, you will be able to schedule posts directly in LinkedIn’s...
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Virtuel Video Selling
01
Nov

Reach out to your customers with video content

Does video content take part in your SoMe strategy? If not, we recommend you to reconsider including videos in your SoMe practice. Videos are, in fact, a unique tool to communicate with your audience regardless of whether you want to create awareness of your brand, sell a specific product or service, or focus on sharing knowledge. Videos are easy to...
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06
Oct

Upgrade your Company Page with LinkedIn’s newest features

Are you administrating a Company Page on LinkedIn, and do you want to stay on top of the latest updates from LinkedIn? Then read along here. Several LinkedIn Company Pages features have recently been unveiled or are currently rolling out that can help you take your business or organization to the next level. We have created a quick overview of...
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