More statistics indicate a rising popularity for LinkedIn. Impressive, considering the platform is more than 20 years old. Let’s take a look at more interesting numbers:Read More
LinkedIn has introduced a new premium category for company pages, promising a range of features to boost visibility, engagement, and lead generation. But is it worth the 99,99€ monthly subscription price? For now, it´s not available for all Company Pages yet, but at Digital Works we´re very eager to try it once it´ll be launched for us too.Read More
LinkedIn has introduced several new features designed to enhance user experience, streamline advertising, and improve content transparency. Here’s a breakdown of 5 new features to help you navigate its landscape:Read More
LinkedIn has implemented changes to the algorithm recently, impacting the potential visibility of your posts. To boost your reach, it’s crucial to focus on sharing “knowledge and advice.”Read More
It is no secret that there has been a rapid increase in the demand for B2B video content. Videos generate much more engagement compared to other types of content. Furthermore, video is also a way to generate more traffic to your website. Read More
How to develop your brand strategy? To build a solid personal brand, you need a strong branding strategy to help you be an expert in your industry. A plan to grow your brand is essential; growth and success for your business also come with that. But how to create a solid personal brand? That won´t happen overnight; if you stay...Read More
This article will explore what we think we can expect from LinkedIn in 2023. Of course, it is impossible to predict the future but based on our many years of experience with LinkedIn, our predictions look like this:Read More
Does video content take part in your SoMe strategy? If not, we recommend you to reconsider including videos in your SoMe practice. Videos are, in fact, a unique tool to communicate with your audience regardless of whether you want to create awareness of your brand, sell a specific product or service, or focus on sharing knowledge. Videos are easy to...Read More
