Category

Content marketing
17
Mar

LinkedIn launches comment impression count

LinkedIn is rolling out a new feature aimed to help users better understand the impact of their interactions on the platform. With comment impression counts soon available to everyone, users will be able to track how many times their comments have been viewed, adding another layer to LinkedIn’s growing variety of engagement analytics.
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28
Jan

5 ways to improve your LinkedIn strategy in 2025

Here are 5 impactful ways to take your LinkedIn efforts to another level in 2025:
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08
Jan

LinkedIn Features for 2025

LinkedIn has launched some new features for a limited group of users, preparing for a wider rollout in 2025. Let’s explore each in detail:
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24
Oct

LinkedIn Statistics in 24/25

More statistics indicate a rising popularity for LinkedIn. Impressive, considering the platform is more than 20 years old. Let’s take a look at more interesting numbers:
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19
Aug

LinkedIn Premium Company Page

LinkedIn has introduced a new premium category for company pages, promising a range of features to boost visibility, engagement, and lead generation. But is it worth the 99,99€ monthly subscription price? For now, it´s not available for all Company Pages yet, but at Digital Works we´re very eager to try it once it´ll be launched for us too.
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23
Jul

5 new LinkedIn features

LinkedIn has introduced several new features designed to enhance user experience, streamline advertising, and improve content transparency. Here’s a breakdown of 5 new features to help you navigate its landscape:
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03
May

LinkedIn’s numbers are still growing

LinkedIn continues to consolidate its position as the number one platform for professional networking.  
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01
Aug

Two new changes to LinkedIn’s algorithm

LinkedIn has implemented changes to the algorithm recently, impacting the potential visibility of your posts. To boost your reach, it’s crucial to focus on sharing “knowledge and advice.”
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13
Mar

The use of video on a B2B market

It is no secret that there has been a rapid increase in the demand for B2B video content. Videos generate much more engagement compared to other types of content. Furthermore, video is also a way to generate more traffic to your website. 
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28
Feb

Guide to creating a strong personal brand 

How to develop your brand strategy? To build a solid personal brand, you need a strong branding strategy to help you be an expert in your industry. A plan to grow your brand is essential; growth and success for your business also come with that.  But how to create a solid personal brand? That won´t happen overnight; if you stay...
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