This article gives you a better clue about why marketing automation is a good idea to use, how marketing automation creates a return of investment, and why marketing automation is an essential part of your future company strategy.Read More

Video content on LinkedIn is an excellent opportunity to increase your visibility. However, most LinkedIn users watch videos without sound. In that case, it is a good idea to put subtitles on your videos.Read More

There are more than 30 million Company Pages on LinkedIn. Suppose you aren’t one of those who take advantage of the potential with a Company Page already. In that case, you are missing out on a unique opportunity to reach your target audience directly. In this article, we provide you with 10 tips on what types of content to share...Read More

Active employees represent a golden way for the company to create meaningful marketing. In this article, you will learn how your employees and how to work with employee advocacy can be beneficial.Read More

Has employee advocacy not been a part of your organizations thoughts in 2018, then 2019 might be the year to start thinking about it. In this article we have gathered 9 tips on how to ensure a successful startup of your employee advocacy program.Read More

It’s not always easy to navigate on LinkedIn – this applies to both the “oldies” and “newbies”. Therefore, we provide you with 18 do’s and don’ts, that you can use when strolling around on the professional network, LinkedIn. 1. Personal is “go” If you want to create new valuable connections, it is a good idea to be personal in all...Read More

By sharing professional and relevant content on LinkedIn, you can position yourself. If you are a regular reader of our articles, you probably know that Social Selling is a discipline that we care about. In this article, we review the importance of strategic use of content for your Social Selling on LinkedIn. Why share content? If you are to succeed...Read More

With more than 570 million users globally, LinkedIn is a popular platform for many companies both in relation to marketing, positioning, sales, recruitment and employer branding. But how do you get through all the noise and create activity on your Company Page? In this article, we give you 10 tips to create more engagement on your Company Page.  We always...Read More

The interest in the professional use of LinkedIn’s Company Pages is steadily increasing, and the possibilities with the pages are also developing at a rapid pace. It can, therefore, be challenging to ensure that you’ve got everything you need and that you’re optimizing the use of these possibilities.  Read More

More and more companies are using LinkedIn for recruiting and employer branding, but it can be a jungle to navigate the possibilities – both the free and paid opportunities. In this article, we provide an overview of the possibilities for HR work on LinkedIn.Read More